Web Directions Summit

Grow Your Content Career

How can you wrangle influence, ambiguity, and autonomy to develop your career in content?

“Leadership.” “Leveling up.” It’s not always clear what these terms mean, or how they might manifest in your career. Or, it might feel like you have to change who you are or what you value to fit into some stereotypical mold.

To help you chart your path, we’ll examine three key skill areas to grow in: establishing influence, navigating ambiguity, and working autonomously.

And, most importantly, we’ll talk about how to build these skills while honoring what makes you, you.

You’ll leave this session knowing to identify and use practical, real-world methods to build and practice the skills of influence, ambiguity, and autonomy, as well as specific ways to demonstrate your skills that feel authentic and true to you.

Shannon Leahy

Shannon has worked at the intersection of words, strategy, design, and people for more than 15 years. Over her career, she’s held roles like web copywriter, SEO specialist, instructional designer, content strategist, and senior UX manager.

Shannon calls Richmond, Virginia home, and organizes meetups for the local content and UX communities. When she’s not exclaiming about error messages, you can find her snuggling up for movie night with her family and two dogs. Shannon’s favorite neutral is leopard print.

Her superpower is asking questions…lots of questions.

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