583 | AI and Paid Media w/ Greg Finn

April 6, 2023

AdvertisingAdwordsAIEdgeTalkErin SparksGoogleGreg FinnPodcast

The Discipline of Podcasting

What impact will AI have on marketing and advertising in 2023? Is Discord a viable marketing channel? What’s it take to build a successful podcast?

Join Erin Sparks and guest Greg Finn, partner at Cypress North and host of the Marketing O’clock podcast, as they answer these questions and many more on this episode of the EDGE podcast!

• [00:00:35] Reintroducing Greg Finn
• [00:01:48] Marketing O’Clock
• [00:05:38] Discord Community
• [00:09:42] EDGE of the Web Title Sponsor: Site Strategics
• [00:11:14] The Discipline of Recording a Podcast
• [00:13:18] Lessons from the First Year of Podcasting
• [00:15:56] AI Content and It’s Use in Paid Advertising
• [00:18:29] EDGE of the Web Sponsor: Wix
• [00:24:37] Data Studio to Looker
• [00:25:36] EDGE of the Web Sponsor: SE Ranking
• [00:26:50] 2023 Digital Marketing and AI Predictions
• [00:29:03] What Excites/Bugs You About Your Industry?

Would love it if you’d give us a rating on ratethispodcast.com/edge!

Show Reference Links

Connect with Greg Finn

Twitter: @GregFinn

Facebook: https://www.facebook.com/marketingoclock/

LinkedIn: https://www.linkedin.com/in/gregfinn/

Podcast: https://marketingoclock.com/

Connect with Erin Sparks,

Host of EDGE of the Web and CEO of Site Strategics

Twitter: @erinsparks

LinkedIn: https://www.linkedin.com/in/erinsparks/

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