548 | News from the EDGE | Week of 11.21.2022

November 23, 2022

AmazonAuthorE-A-TElon MuskGoogle Business ProfileGoogle Search Ranking SystemsLocal SEOReviewsTwitter

Guide to the Google Search Ranking Systems

Our Thanksgiving 2022 edition. Seriously, Jacob was using that gobble effect way too much! Mordy’s is back with us with a packed show, full of articles! Articles from Techcrunch, Moz, and Google Search Central Blog were key discussion points, along with our belief that the web is on drugs….yeah, I think we’re there, folks. With the Amazon layoffs, Elon Musk, and people trying to change the author of articles…..it’s a mess.

News from the EDGE:

• [00:05:34] Layoffs at Amazon, Ticketmaster debacle, Is there still anyone left at Twitter besides the CEO?
• [00:10:57] The Impact of Local Business Reviews on Consumer Behavior
• [00:14:27] EDGE of the Web Title Sponsor: Site Strategics
• [00:14:47] Straight from Google: Guide to the Google Search ranking systems
• [00:18:44] EDGE of the Web Sponsor: edgeofthewebradio.com/inlinks

Barry Blast from Search Engine Roundtable:

• [00:19:29] Barry Blast 1: Google: E-A-T Applies To Every Single Query – Link
• [00:22:18] Barry Blast 2: Google: Don’t Randomly Change The Author Name, Use Author Annotations & Updated Content Use New Author – Link
• [00:24:30] Barry Blast 3: Beware Of Fake Ownership Requests From Google Business Profiles – Link

• [00:26:42] EDGE of the Web Sponsor: edgeofthewebradio.com/pageonepower

#StandwithUkraine edgeofthewebradio.com/ukraine

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Today’s Headlines

• Layoffs at Amazon, Ticketmaster debacle, Is there still anyone left at Twitter besides the CEO?
• Report from Moz: The Impact of Local Business Reviews on Consumer Behavior
• Straight from Google: Guide to the Google Search ranking systems

Barry’s Fast Track

• Google: E-A-T Applies To Every Single Query
• Google: Don’t Randomly Change The Author Name, Use Author Annotations & Updated Content Use New Author
• Beware Of Fake Ownership Requests From Google Business Profiles

Connect with Jacob Mann

Twitter: @TheMann00 (https://twitter.com/themann00)

LinkedIn: https://www.linkedin.com/in/jacobmann/ 

Connect with Mordy Oberstein

Twitter: @MordyOberstein (https://twitter.com/MordyOberstein)

LinkedIn: https://www.linkedin.com/in/mordy-oberstein-12551715/ 

Connect with Erin Sparks,

Host of EDGE of the Web and CEO of Site Strategics

Twitter: @ErinSparks (https://twitter.com/erinsparks)

LinkedIn: https://www.linkedin.com/in/erinsparks/

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