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490 | News from the EDGE | Week of 4.4.2022

April 5, 2022

Mordy needs a nap sometimes…

The EDGE team tackled this week’s news with gusto and a bit of exhaustion, actually.  So much to cover and so little time.  We’ve got a Facebook study from Search Engine Land, Google algorithm volatility from Search Engine Roundtable and discussions about individual Google algorithms in niche industries.  Let us know what you think on this week’s Poll and be sure to RateThisPodcast.com/EDGE.

• [00:04:43] “Interest Categories” on FB Ads are 33% inaccurate??
• [00:09:17] Badges? We need all the stinking badges!
• [00:11:50] EDGE of the Web Title Sponsor: Site Strategics
• [00:12:17] March update starting to cause Volatility
• [00:18:21] EDGE of the Web Sponsor: InLinks edgeofthewebradio.com/inlinks
• [00:19:21] Is Google using different algorithms for niche industries?
• [00:27:20] This Week’s Poll

#StandwithUkraine edgeofthewebradio.com/ukraine

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Today’s Headlines

• “Interest Categories” on FB Ads are ⅓ inaccurate??
• Badges? We need all the stinking badges!
• March update starting to cause Volatility
• How many Algorithms does Google Search have?

Connect with Jacob Mann

Twitter: @TheMann00 (https://twitter.com/themann00)

LinkedIn: https://www.linkedin.com/in/jacobmann/ 

Connect with Mordy Oberstein

Twitter: @MordyOberstein (https://twitter.com/MordyOberstein)

LinkedIn: https://www.linkedin.com/in/mordy-oberstein-12551715/ 

Connect with Erin Sparks,

Host of EDGE of the Web and CEO of Site Strategics

Twitter: @ErinSparks (https://twitter.com/erinsparks)

LinkedIn: https://www.linkedin.com/in/erinsparks/

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