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429 | Search Ontology & Language Models with Bill Slawski
June 22, 2021
We speak with one of our favorite minds in search today, Bill Slawski of Go Fish Digital. Bill studies patents the way a librarian studies books. In this interview, we muse about the direction Google is heading and discuss the next evolution of understanding entity relationships.
[00:03:59] When Bill got started in patent sleuthing
[00:07:27] Tracking the authors of the patents, like authors of good books
[00:13:40] Tying it all together: “You shall know a word by the company it keeps”
[00:19:20] Tying entities into search can be easier that SEO
[00:22:57] The weight and impact of taxonomies and ontologies
[00:26:36] The language models that Google is building now
[00:28:36] Latent Semantic Indexing is a misnomer
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Connect with Bill Slawski
Twitter: @bill_slawski (https://twitter.com/bill_slawski)
Facebook: https://www.facebook.com/bill.slawski
LinkedIn: https://www.linkedin.com/in/slawski/
Connect with Erin Sparks, Host of EDGE of the Web and CEO of Site Strategics
Twitter: @ErinSparks (https://twitter.com/erinsparks)
LinkedIn: https://www.linkedin.com/in/erinsparks
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