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430 | News from the EDGE | Week of 6.21.2021

June 22, 2021

While Erin’s away, Mordy Oberstein and Carolyn Lyden take the mic and cover four new developments in the Google ecosystem. We cover Fake News sites, journalist bios, FAQs in snippets and, drum roll, the Core Web Vitals algorithm update!

[00:05:44] Study asserts a ton of Google’s ad traffic is coming from fake news sites

[00:12:14] Google wants to bridge the gap between content and writer

[00:17:44] We’re going to start seeing fewer FAQ drop downs in snippets

[00:21:31] The Page Experience (Core Web Vitals) update is rolling out now!

Show Reference Links

Today’s Headlines

Is your paid ad sitting next to fake news?
How can you learn more about the author of a news article?
FAQ rich results are now limited to just two items
Google Page Experience Update is already rolling out

Connect with Mordy Oberstein

Twitter: @MordyOberstein (https://twitter.com/MordyOberstein)

LinkedIn: https://www.linkedin.com/in/mordy-oberstein-12551715/

Connect with Carolyn Lyden

Twitter: @carolynlyden (https://twitter.com/carolynlyden)

Connect with Erin Sparks, Host of EDGE of the Web and CEO of Site Strategics

Twitter: @ErinSparks (https://twitter.com/erinsparks)

LinkedIn: https://www.linkedin.com/in/erinsparks/

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