#11: Building an Audience & Brand Voice w/ Evan Porter (2015) - Bamboo Chalupa Podcast

One of the essential parts of any digital marketing campaign is great content. But how do you develop an audience for your content? And how do you develop a consistent brand voice wherever your content appears?

Those questions are just part of what our special guest Evan Porter covers in this episode of Bamboo Chalupa.

This episode was originally recorded in 2014, but we thought it spoke for itself as a piece of “evergreen content” since it’s just as relevant in October 2015 as it was in 2014.

Evan is writer at UpWorthy and the author of WordsByEvanPorter.com. He’s not only led campaigns for clients across a range of industries, but has also had his own work featured in major online publications ranging from AskMen.com to UpWorthy to LifeHack.org the front pages of Medium and Digg. 

Links Mentioned

Find Evan’s work at WordsByEvanPorter.com

Evan on Twitter

The 5 Why’s Approach

Check out this episode!