#24: Google+ & The Future of Investing in Social Networks - Bamboo Chalupa Podcast

Google+ was one of Google’s most public investments in a new consumer product. But as of July 2015, Google+, as it was known, is dead. Google+ has been “unbundled” into different products. In this episode, we discuss what the unbundling means for the future; what it means for marketers and SEOs; and what it means for businesses deciding what digital platform to invest in.

Issues Discussed

• Background on the Google+ Project
• The promise of Google+
• What is happening to Google+
• What the evolution of Google+ means for marketers and business owners
• How to make decisions about investing in social platforms

Links Mentioned

Google and the Creepy Factor

Google Product Manager Bradley Horowitz on Google+’s Future

Google+ As We Knew It Is Dead – What’s Next?

Google+ Changes

Problems with Google+

What Google+’s Death Means for Marketing

Removal of Google+ Notifications

Check out this episode!