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EP 300: Conversational Marketing & Episode 300 w/Dave Gerhardt

February 5, 2019

Welcome to our 300th episode (and 8th year of shows!). We’ve covered a lot of different topics and interviewed several 100 different people over the past 300 episodes. It’s been a lot of fun and we are excited to bring you more shows in the coming years.

But this episode, we wanted to catch up with Dave Gerhardt, the VP of Marketing with Drift. He is the co-author of a new book called “Conversational Marketing” and it was just released on 1/30.

In this book, he discusses how businesses need to change the way they capture leads and interact with customers. We break down a lot of the theories and stories from the book in this episode of Dave Gerhardt.

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Conversational Marketing Book

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