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EP 273: Breaking Down Silos in Marketing Agencies w/Paxton Gray

July 2, 2018

Departmental silos are seen as a growing pain for most organizations and Paxton Gray, VP of Operations at 97th Floor, joins us on the show today to help us learn how he breaks down this organizational barrier. How does this silo mentality start and why is it unhealthy for an agency? How do we prevent silos from appearing again?

And with his role at 97th Floor, we wanted to learn more about he brings on new talent and how he keeps education a priority in the organization as it grows.

All this and more this week on the EDGE!

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97th Floor

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