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The NEW SEO Formula for Plumbing & HVAC Businesses - Plumbing & HVAC SEO - Internet Marketing
Posted on March 7, 2017 at 5:52 pm.Written by Josh Nelson
https://s3.amazonaws.com/plumberseopodcast/The+NEW+SEO+Formula+for+Plumbing+%26+HVAC+Businesses....mp3
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Google has changed things...again!
What was working in SEO just 6-9 months ago could now be hurting your rankings, traffic & lead flow.
On this episode of the Plumbing & HVAC Internet Marketing Podcast I explain what has changed, how it should impact your strategy and more importantly...what you need to do about it.
You can watch the full training below:
Here is what you'll learn
- The latest updates with the Google Algorithm
- The things that you may have put in place in the past that could be hurting you now
- How to optimize your website using the NEW SEO Formula
Recent Changes to the Google SERP
- Only Ad’s along the Top & Botton…no side ads
- Google Map Listing reduced from 7 results to 3
- Google Is serving Paid Ads in Map Results
- Testing Google Home Services in San Diego & other markets near California
- Home Services + Google Map
- Google rolled out “Mobile First” indexing
The 3 Biggest Changes
The NEW SEO Formula
- Figure out what the most important keywords are based on your service, service area & search volume
- Google Keyword Tool, Wordstream, SpyFu, Google AdWords
- Setup a great website with unique pages targeting those keywords
- Pages for each service & each city
- Optimize your website for User Experience
- Optimize your site for SEO - On Site Optimization
- Build your authority - Off Site Optimization
- Track your results
Get your SEO Review
If you would like to have me and my team personally review your internet marketing plan for 2017 and show you where your ranking, where there is room for improvement and how we can work together to make 2017 your best year ever and finally get your internet marketing right. Then schedule your strategy session now.
Click here to schedule your strategy session now
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