Schuler Service - Plumbing & HVAC SEO - Internet Marketing

Schuler Service is a full service Plumbing, Heating & Remodeling Company that has been serving the Allentown, PA market since 1923. Greg Joyce purchased the company from his father (Jim Joyce) in 2012 after working for the company for 20 years. The company had grown to about $1.7 Million by the early 1990’s driven primarily by word of mouth and YellowPage Advertising.

When Greg took over the company he was eager to see growth and momentum in the company and recognized that he needed to shift his marketing focus to more of an Internet marketing centric strategy. After trying several local internet marketing service providers he became frustrated. Despite making a large investment in new websites, SEO & pay-per-click marketing his site still did not rank on Google for relevant keywords in his area and more importantly his online strategy was producing practically no calls on a monthly basis.

Getting his internet marketing right

Through his affiliation with the QSC Greg connected with our team at Plumbing & HVAC SEO. We took over his internet marketing strategy, launched an updated website, and optimized his web presence for Organic Search & Conversion. Within a matter of months his website moved to page one on Google for his most important keywords such as “Allentown Plumber”, “Allentown Plumbing”, “Allentown Emergency Plumbing”, “Allentown Drain Cleaning”, “Allentown Bathroom Remodeling” and many others. More importantly he saw a tremendous increase the number of calls and leads coming into the company on a monthly basis. Over the course of 3 years he has seen his company grow from $1.7 Million in 2012 to over $3M at the end of 2015 (over a $1M annual increase in revenue). Plus, he has the confidence that his lead flow is consistent and scalable as he continues to grow the company.