#46: Fearful Trends in SEO: Moz, Mobile & Mega-Corporations - Bamboo Chalupa Podcast

Nate & Brett discuss what professional SEOs & digital marketers can learn from recent industry news & a couple long-building trends.

Issues Discussed

• Lessons Learned from Moz’s Layoff Announcement
• Whether building an audience to sell a product really works
• Google’s AMP project
• “Tinderization” of Google Search Results
• When you should chase Google’s “shiny new things”
• What to do about SEO technical debt
• Whether (and how) small & medium businesses can compete in SEO
• Lack of diversity in Google search results
• Consolidation of digital publishers
• What to do when your competition is a multi-billion dollar corporation

Links Mentioned

Moz’s Layoffs

AJ Kohn’s Post

Google’s AMP Project

AMP’s current & future impact

ViperChill’s Post on SERP Consolidation

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