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Book Announcement: And the Marketer Said, “Let There Be Leads!” The Ultimate Guide to Marketing Your Home Care Business

(LTCEP, St. Louis, MO, January 2015) Valerie VanBooven RN BSN and her colleagues George Novoson and Steve “The Hurricane” Weiss are releasing a new book (digital version only) on marketing home care businesses. The most up-to-date and comprehensive step-by-step guide to be published in recent years, “Let There Be Leads” is a must have for all home care agency owners and marketers nationwide. Amazon.com has posted the book at a pre-sale purchase price. The publication will go live in March 2015 and will be available for download at that time. LTC Expert Publications has published all of Valerie’s books in the […]

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Pssst…The Best Home Care Marketing and Sales Training in the Universe is COMING.

Where can you get the BEST Marketing & Sales Training for Private Duty, Home Health and Hospice Care? In NEW ORLEANS on February 5th/6th!!! The house will be packed with Private Duty, Home Health and Hospice Owners/Marketing Reps from all across the country to attend to the FIRST Hurricane Marketing Boot Camp of 2015. This 2-day training seminar is by far the best and most explosive marketing event in the industry!!! With Steve “The Hurricane” and Special Guest, Valerie VanBooven of LTC Expert Publications, you are sure to learn all the tools you need to “Blow Away the Competition”!!! Registration is going […]

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Home Care Marketing Secrets: Getting Social Workers to Refer to Your Home Care Agency Every Time!

Valerie VanBooven RN BSN and Steve “The Hurricane” Weiss have teamed up again to bring you some outstandingly fun and informative content on how to get the social worker, or discharge coordinator to refer to YOUR Home Care Agency!

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Free Webinar: The Secret Revealed- How to Get Social Workers to Refer to YOUR Home Care Agency!

Free Webinar: The Secret Revealed- How to Get Social Workers to Refer to YOUR Home Care Agency!!!

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Video: Webinar Replay – Boosting Your Home Care Business By Hiring the MOST Fabulous People to Work for You!

Valerie VanBooven RN BSN and Steve “The Hurricane” Weiss have teamed up again to bring you some outstandingly fun and informative content on “best hiring practices”. Ever wish you had a sales team/marketing rep that knocked the ball out of the park EVERY DAY? Listen as Steve explains EXACTLY how to do that via placing ads, interview questions, the hiring process, traits to avoid and ones to seek out. Valerie and Steve will also be telling you about an amazing event coming up in Feb 2015 (psst NOLA- Mardis Gras…yaaaa).  

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From Angie’s Desk: Great New Tools Available on the LTCEP Private Marketing Website!

If you have ideas for marketing tools, but don’t have the time to create them, drop us a line and we will see what we can do! We do not create custom brochures or marketing materials specific to your company, but if it’s something everyone can benefit from, let us know! (www.ltcepsupport.com)   New- Health Tip Sheets   Go to www.LTCEPMarketing.com Log In Username: your email address Password: member2014   Look at the Main Navigation: Click on Health Tip Sheets   Available ​Downloads:   ​T​ip Sheet for Preventing Pneumonia in Older Adults ​T​ip Sheet for Managing Congestive Heart Failure in […]

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The Painful Battle that Wins the Home Care Marketing War = Content.

Today in a competitive market like home care, if anyone tells you they can put you on the first page of Google in less than a week…..run like crazy. The only way to do that is to “game” the system, and it’s a very temporary result. The real result is a Google penalty that can kill your chances of EVER seeing the first page or the 5th page. Don’t do it!

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LTCEP ANNOUNCES NEW PODCAST “HOME CARE BUSINESS REPORT” NOW AVAILABLE IN ITUNES

(St. Louis/Boston / October 2014 / HomeCareDaily.com ) — Home Care Business Report, (http://www.homecaredaily.com/home-care-business-report-podcast/), a podcast about the home care market, has just been released and is available to listeners for subscription in iTunes. The Home Care Business Report podcast focuses on topics the home care industry, news, events, and especially home care marketing. The podcast is most appropriate for home care business owners, home care marketers, home care start-ups, and other senior care businesses.

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Video: Business Marketing Success=Follow the Yellow Brick Road!

Watch the video replay from the 10-9-2014 Free Webinar Thursday educational hour with Valerie VanBooven RN BSN  

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What is the Best Way to Market Your Home Care Business? Follow the Yellow Brick Road of Course!

Watch the video replay from the 10-9-2014 Free Webinar Thursday educational hour with Valerie VanBooven RN BSN  

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Private Home Care Marketing Site for LTCEP Clients…Did You Know?

From Angie’s Desk: Private Marketing Site for LTCEP Clients…Did You Know? LTCEP has put together a private marketing website for our clients. Everything there is free. We have videos, how-to lists, templates and more. Log in today at www.LTCEPMarketing.com Your username is your email address. Your password is member2014 Can’t access the site? Send a note to support at www.LTCEPSupport.com and we will get it taken care of! Each week we will be sending you reminders and marketing tips that will help your bottom line. Remember, the clients who see the best return on their internet/digital marketing dollars are the ones who: Submit […]

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Home Care Marketing Opportunities for October 2014

October Marketing Opportunities for Home Care Agencies October is: National Breast Cancer Awareness Month Chiropractic Health Month (National) Dental Hygiene Month (National) Disability Employment Awareness Month (National) Domestic Violence Awareness Month Eye Injury Prevention Month Health Literacy Month Home Eye Safety Month Medical Librarians Month (National) Medical Ultrasound Awareness Month Patient-Centered Care Awareness Month Pharmacists Month (American) Physical Therapy Month (National) SIDS, Pregnancy and Infant Loss Awareness Month Talk About Prescriptions Month National Breast Cancer Awareness Month Sample Announcement for Newsletter, Listserv, or Media Release Cut and paste this text into a word doc and submit it to us via […]

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