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Show 105 : Ditching the Keyword Ranking Reports

SEO Radio Podcast

#EDGETALK : Goodbye Keyword Ranking Reports! (Thanks Google Pigeon!)

If you have been watching your site’s performance on search engines over the last few years, you most likely have been paying attention to one thing in particular – the rank of your site on terms that you deem as the most important to you.

Makes sense, you’d be able to see as ranks go up, you should have more business. Well, it really shouldn’t have been what we were looking at – but more importantly now. Everything has changed, and you can really track it effectively.

We have five points that you should be tracking for your local SEO – Focus on these instead of ranks.

ALSO: Another great interview with Lorraine Ball of Roundpeg, about user generated content.

One Positive Pigeon Result: We Can Finally Ditch Ranking Reports

Google Analytics Begins to Roll Out New Benchmark Reports

According to a recent announcement by Google, users of Google Analytics will be able to select reports from 1,600 industry categories, 1,250 markets and seven size buckets, with metrics by channel, location, or device category dimensions. The heat map functionality will also be available in the new benchmark reporting.

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By : Amy Gesenhues

Google Penguin 3.0 Likely in 2014, says John Mueller

Google Webmaster Trends Analyst John Mueller says that the long-awaited Google Penguin update refresh should be launched in 2014. In a Google Hangout on September 8th, Mueller said that Google is working on an update and also working on a solution so that the update will refresh sooner.

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By : Lisa Lacy

Google May Use What's On TV As A Ranking Signal, According To New Patent

Bill Slawski at SEO By The Sea broke the new last week that Google was recently granted a patent that appears to be working on a method to use information about what’s airing on TV in your area as a ranking signal.

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By : Matt Southern

Bing: 130 Millions URLs Removed For URL Keyword Stuffing

Bing recently posted the details around how they detect and filter spammers that use keywords in urls and also rolled out an update that impacted three percent of search queries and about five million websites.

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By : Barry Schwartz

https://www.youtube.com/watch?v=mVRHrWPuZm4

Podcast: Play in new window | Download (Duration: 45:50 — 42.0MB) | Embed

douglas karrErin SparksGoogleGoogle AlgorithmGoogle Pigeonlocal seoThomas Brodbeck

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