SEO 101 | The Beginning SEO Podcast �

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Ahhh…Google penalty.

In hockey, a player can be penalized for a varying number of minutes depending on the penalty.  When a player is penalized and sits a while in the ol’ penalty box, the player comes back out on the ice rested and ready to pick up where he left off.

Like hockey, the degree of your overall penalty depends on the degree of your infraction;  however, the similarity ends there.

Unlike hockey, you will not come out of penalty well-rested and you will NOT pick up where you left off.

Manual penalty tends to be easier to recover from (though not “easy” by any means) than algorithmic penalty simply because Google communicates with you when you’re in manual penalty and you can submit your site for reinclusion.  Algorithmic penalty is a whole other ball game.   Pandas, penguins…we’ve got the whole menagerie.

In this week’s podcast Dave, Mark and Russ discuss how to avoid and how to recover from Google penalty if your business ever finds itself out of Google’s good graces.

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