Plumbing Internet Marketing – Weekly Training

Starting Wednesday June 26th we will be conducting live weekly Plumbing & HVAC Online Marketing Training / Update calls. These will be short interactive web-based meetings (20-30 minutes) covering a specific & important internet marketing or general marketing topic pertaining to your Plumbing or HVAC Business. During the call we will cover 1 core topic (examples below) and then open up the line for questions. The initial set of Q/A’s will be targeted to that specific topic but then will be open to any of your most pressing / current internet marketing or marketing related questions. You will have live access to Josh Nelson (Author of The Complete Guide to Internet Marketing for Plumbing Contractors) during the call so bring your questions and expect our best answers.

The online marketing world is a constantly changing and evolving puzzle. Things that worked even 3 months ago could now be hurting you. Remain up to date and upto speed with the latest trends and get your most pressing questions answered.

Below is a list of the topics that we intent to cover on these calls over the next few months. We would love to get your feedback. If there is a specific question, topic or trend that you would like for us to cover, please send a quick email with your suggestions to sugggestions@plubmerseo.net.

• Google Authorship – What it is, why you need it and how to set it up
• How to merge you Google+ Local listing with your old Google Places Listing
• Google Carousel – What it is, why it’s important and how to prepare
• Plumbing Keywords – Updated data regarding the most frequently searched plumbing & hvac keywords
• The latest Google Algorithm update (Penguin / Panda) and what it means for your SEO Strategy
• Video marketing for your Plumbing or HVAC Business – How to’s, examples, etc
• Website Conversion – what your website MUST have to convert effectively
• 2013 Q4 Marketing Plan – What you should be doing to market your plumbing business online in Q4
• Mobile Marketing – Why it’s important, how to set it up
• Facebook marketing – what you should be doing to maximize effectiveness
• Re-Targeting with AdWords – What it is, why you might want to do it & how to setup simple re-targeting campaigns to follow your web visitors online as they browse the web.

This Week

Google Maps – How to merge you old Google Places Listing with Google+ Local – July 3rd at 2PM ET - Over the past few months Google has made some MAJOR changes to the Google Maps Structure. Most notably, they transitioned from Google Places to Google+ Local. As part of that transition you need to formally merge your old Google Places listing with the new and recently updated Google+ Local listing. On this LIVE session we will walk you through the process. Click here to register.

Previous Sessions:

Google Authorship for your Plumbing or HVAC Business – June 26th at 1PM ET. On this session we covered Google Authorship. What it is, why it’s important and how to implement it for your plumbing or HVAC business. Click here to watch a reply of this session.

Plumber SEO provides Internet Marketing, Search Engine Optimization, Social Media Marketing & Online Marketing Services & Strategies to Plumbers & Plumbing Contractors across the US & Internationally.

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