Are Online Business Directories Worth it? [Podcast]

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November 8, 2012 by Nick Morris · Leave a Comment

Have you been getting calls from online directories asking if you want to buy a premium listing?

In episode 16 I discuss online business directories and how you can get the most value from them.

Covered;

• Online directory benefits
• Potential negatives
• Free vs paid
• Where do they get their traffic from: why this is the most important thing
• Tips for choosing a paid business directory

Mentioned in this episode;

• The Australian Business Directories Master List on Wicked Cow Marketing
• Google Places – you need to add/claim your business to get the maximum benefit from this
• Google Analytics
• Google Analytics goals – set this up in analytics to track your conversions

Podcast: Play in new window | Download

Filed Under: Podcast, Referral Marketing, Search Engine Optimisation (SEO) ·

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