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Show 2 : Diggin In
- Getting Started – Week 3-4 Task List
- News Items
- Submitted Site Review
Week 3: Researchers use Delicious to find new content. Make sure you have plenty of content to be found. You will also get repeat traffic from people who bookmark you to come back later.
- Email Marketing
- Create a branded email template
- Analytics
- Establish conversion goals and funnels
- Content Marketing
- Bookmark your content on Delicious
Week 4:
- Social Media
- Define your style: creator, curator or commenter
- Lead Generation
- Start gathering leads for a product/service launch (add a form to your coming soon page)
- Organic (SEO, SEM)
- Research and define your core organic search keywords
- Analytics
- Annotate important events in Google Analytics
Facebook’s Ad Business Is a $3 Billion Mystery
Study: Only 1% of Facebook ‘Fans’ Engage With Brands
Google Mobile Search Ad Requests More Than Doubled In 2011
“Don’t Be Evil” Tool — Backed By Facebook & Twitter — Shows Google’s “Search Plus Your World” Can Go Beyond Google+
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