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The ‘Schramko’ button improves email opt-in rate by 25%

Tag Archives: a:b split test

The ‘Schramko’ button improves email opt-in rate by 25%

Posted by James.

I am a fan of testing things since you can gain huge advantages when you compound the results of a winning test over several years. When you can pull a test result of 10%, 25%. 100% or more than 1000% you will get bigger results much faster! Background for this idea There were a number [...]

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How To Set Up Split Tests Using Google Optimizer

Posted by James.

I just added a ‘how to set up a split test” video into the sequential training series for subscribers. This video is about 8 minutes long and has a step-by-step training video showing an A:B split test setup. If you want to learn split testing then this is a great introduction. It comes along after [...]

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