2009 April 21 | Social Media Marketing for Elder Care, Home Care, and Senior Service Marketing

Senior Service Marketers: It Pays to Understand What's Going on with Medicare Right Now!

Posted on 21. Apr, 2009 by Val in Aging in Place, Marketing Elder Care, Marketing to Physicians, Post-Click Marketing, home care sales, marketing adult day care, marketing assisted living, marketing home care, marketing long-term care insurance, marketing reverse mortgages, marketing senior services, marketing to baby boomers, marketing to caregivers, social media

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1. FAST FACT

Only 25 percent of US retirees in 2009 say they are very confident that they will be able to cover the cost of medical expenses during their retirement, compared to 41 percent of retirees in 2007. (Employee Benefit Research Institute, The 2009 Retirement Confidence Survey: Economy Drives Confidence to Record Lows; Many Looking to Work Longer, April 2009)

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