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SEO 101 | The Beginning SEO Podcast �

May 18

Knowem - Social Media Identity Theft Protection

Industry Issues, Reputation Management, Social Media

 Standard Podcast [30:46m]: Play Now | Play in Popup | Download

We talk to Michael Streko about his new service to run a username check on multiple social media sites called Knowem.  He also tells us how to sign up for announcements of some upcoming features that are sure to be blockbusters based on the sneak peek we got tonight.

May 11

Ranking an eCommerce Site

Industry Issues

 Standard Podcast [45:00m]: Play Now | Play in Popup | Download

We discuss why it really doesn’t matter the platform that you’re hosted on, but give a suggestion as to one you should most certainly take a look at when considering starting an ecommerce site.

Feb 24

Show starting up again…

Duplicate Content, Industry Issues

 Standard Podcast [41:45m]: Play Now | Play in Popup | Download

We’re going to start the show back up after a real short time away. We think the bugs are worked out with the new network, so this was mostly a test episode, but we also do talk a little SEO.

Dec 18

Universal Search Algorithm

Algorithm, Industry Issues, Traffic

 Standard Podcast [14:56m]: Play Now | Play in Popup | Download

David Leonhardt, the author of Sticky SEO:Winning Strategies for the New Algorithm fills us in on bounce back rates and the universal search algorithm.

Oct 03

Handling Keyword Search Results

Industry Issues, Keyword Research

 Standard Podcast [19:35m]: Play Now | Play in Popup | Download

How to deal with keyword search results that end up on your home page instead of on a specific landing page, plus a question on how to use Flash on website and at the same time make the site SEO friendly.

Sep 03

Google Chrome Launch

Industry Issues, Resources

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NeO tells us about his trip moving to the East Coast plus his new job with Prospect MX, opinions on Google Chrome — the new new open source browser from Google has launched, plus hear more about SEO Champ and Firefox Plugins.

Aug 27

Scary SEO and the SEO Champ

Conferences, Industry Issues

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Dave Snyder of the Scary SEO Conference joins Carolyn to discuss the upcoming conference and give us a rundown of speakers, plus he opens up about a blog post regarding the SEO Champ who spoke during a Black Hat Panel at SES San Jose.

Aug 20

SEO 101 at SES San Jose

Announcements, Conferences, Industry Issues, Linking

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Jonathan Dingman of Google Inside gives his take on the Search Engine Strategies Conference in San Jose as SEO broadcasts on location, plus Adam Sussman fills us in on the new local search program offered by BestOfTheWeb.

Aug 06

SEO Drama

Industry Issues

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Carolyn and David discuss SEO Drama due to the creation of a short movie called SEO Wars, plus a Sphinn post by Mark Jackson about his thoughts on search marketing companies paying for the honor of being deemed best.

Jul 03

Negative Keyword Tool

Competitive Intelligence, Industry Issues, Keyword Research, PPC

 Standard Podcast: Play Now | Play in Popup | Download

This is a MUST listen episode for ANYONE in the PPC arena! Our old friends from Epiar (Ken Jurina & Curtis Dueck) join us to talk about some of the case studies their new -Negative keyword tool has produced B E A UTIFUL results for! If your into paying less and higher conversions… What are you waiting for? listen / download / share it with a friend or twenty!

*Please note that this episode was a copy of the one below - I just found the error and am working to correct it now! Sorry if you downloaded two copies of 1st Gen Websites.

The correct podcast is now on - be sure to listen to this one

Jul 01

First Generation Websites

Consulting, Duplicate Content, Frames, General, Industry Issues

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A special episode Carolyn and I were asked to do in the time slot immediately following the launch of the new SEO Rockstars 2.0 debut. Where we talked about First Generation Websites and we offer the plugins and platforms to help you update your website so that it will continue to rank well, plus the necessity of proper maintenance.

Jun 18

Internet Retailer Conference

Conferences, Industry Issues

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Brian recaps the Internet Retailers Conference in Chicago, a show that draws e retailers from all channels and focuses on how the web is now the driving force in retailing, plus he fills us in on the parties and the networking that he got to do.

Jun 05

Migrating from Vista to Windows XP

Industry Issues, Listener Questions

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Comments on the Thor Schrock blog post on Migrating the Dell Inspiron 1721 From Vista to Windows XP, plus a listener question on submitting to directories, commenting on do follow blogs and posting on forums with a signature link.

May 29

Cheap Ways to Drive More Traffic

Industry Issues, Listener Questions, Traffic

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Learn how to drive more traffic in a cheap way with ideas like taking advantage of online forums and communities, trading links with other sites, and writing good content on your site, plus the team @ SEO 101 discusses promoting yourself locally, writing compelling press releases and activating your user base to be site evangelists.

Apr 24

Negative Reputation Management

Industry Issues, Reputation Management

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Rhea Drysdale discusses how can a company that is dealing with negative reputation online deal with the problem , what are some of the steps they can take and what to do when you find negative stories.

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