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PPC Search Engine Workshops, to be Sponsored by Yahoo! PDF  | Print |  E-mail Port Townsend, Washington - (Cheap Web Hosting Directory) - January 18, 2007 - The principals behind PPC Summit have been teaching seminars about PPC, sponsored by Yahoo!, for the last four years. As students consistently demanded more advanced information about pay per click, the intensive format was born.

The PPC Summit search engine marketing conferences are scheduled to be offered in Atlanta, Los Angeles, Chicago, New York, London, Vancouver, Boston, San Francisco and Dallas.

Designed by former search engine insiders, the event features two days of interactive sessions on pay per click advertising, the PPC Summit is a new concept in training for search engine marketing, geared toward professionals and managers at all levels. Session participants endeavor to learn the ''how to'' of pay per click in detail, and attendance will be limited to allow increased networking. The summits are designed to provide advertisers and agencies with the tools, contacts and resources they really need to effectively manage a pay per click campaign, not with a vague, 'Big Picture' overview. Each day offers four customizable tracks designed to appeal to the needs and skills of anyone involved in search engine marketing (http://www.ppcsummit.com/agenda.html).

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Read more... PodZinger: Podcast search engine extraordinaire PDF  | Print |  E-mail PodZinger is out of beta. If you enjoy podcasts, you will want to take a look. And if you are interested in the latest search technology you will deffinitely be interested.

There are many excellent podcast search engines out there. What makes PodZinger different is that the technology does not rely on meta data alone to categorize the podcasts. PodZinger turns podcasts into text and then indexes it. In this way you can search the entire podcast.

The audio is transformed into text with the help of Speech recognition technology from PodZinger’s partner, BBN Technologies.

When you do a search, PodZinger finds the relevant podcasts and also highlights the segment of the audio in which your search term occurred. And it gets better: By clicking anywhere on the results, the audio will begin to play just where you clicked.

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Read more...   Q&A; Land: New Column From Search Engine Land PDF  | Print |  E-mail One of my resolutions in starting Search Engine Land was to spend more time doing Q&As with people. There's no better way to ensure I do that than to start a column. So I'm happy to announce that Q&A Land becomes the second column offered by Search Engine Land.

Unlike Link Week, which started this week and runs on Mondays, Q&A Land is a "floating" column. It will happen once per week, but the actual day might change.

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Read more...   Search Engine for Financial Services Launched by Dow Jones PDF  | Print |  E-mail New York, New York - (Website Hosting Directory) - May 5, 2006 - The Relegence Corporation, along with Dow Jones and Company have launched Dow Jones Total Coverage, an ''information command center'' designed for buy-side and sell-side financial professionals.

Dow Jones Total Coverage, powered by Relegence's real-time search and news technology, was created to filter and sort all of Dow Jones' content, as well as information from more than 15,000 third-party sources, to present users with only the most relevant and actionable information for their trading and investing strategies.

It is hoped that users, from fund managers executing multi-asset trades to research analysts requiring 360-degree views of their companies and sectors may tailor Dow Jones Total Coverage's advanced prioritization and filtering system to make fully informed decisions. The algorithm-based customization tools combine relevancy ratings, alerts, subject clustering, real-time search and heat indicators with ongoing monitoring of the markets and holdings for each user's individual trading and investing strategies.

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Read more...   MSN Search goes Offline PDF  | Print |  E-mail MSN Search Engine users must have been "very pleased" when seeing that their search returned only one message, a warning saying the service was not working:

"The service is currently unavailable. Our team is working to restore service as quickly as possible. Please try your request again later."

According to a Microsoft spokeswoman, the search engine went down around 8:30 a.m. Pacific Time and ended around noon. As for its causes, Microsoft could not provide an answer. The company claimed it was still trying to determine what went wrong.

This outage is rather unusual for a service of such high visibility, giving Microsoft’s technical resources and expertise. Even though the service appeared to be working now, this outage means more consumers are likely to lose their trust in Microsoft, a company doing rotten already from this point of view.

According to comScore Networks Inc, MSN's search engine ranked third in the U.S. in February, with 13.5% of all queries, way behind Google Inc. (42.3%) and Yahoo (27.6%).



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