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SEO 101 | The Beginning SEO Podcast

Oct 03

Do It Wrong Quickly

Inspiration, Resources

 Standard Podcast: Play Now | Play in Popup | Download (1780)

In this episode, we talk to Mike Moran, author of the brand new book Do It Wrong Quickly. We talk about what it means to do it wrong quickly and some ways you can apply this to your own website. This is absolutely the way that we at SEO 101 would suggest you run your online marketing efforts, and the book comes highly recommended.

Sep 27

Key Compete

Competitive Intelligence, Content, Listener Questions

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How do you deal with competitors being able to buy your entire paid keyword list? We’ve got some suggestions, as well as a few of the services you may be interested in looking at if you haven’t already. We also get our white hats a little dirty in the second part of the show, giving out a light gray tip that can be used for PPC quality score reasons.

Carolyn is replaced by her alter ego Julie because we had like a total blond moment in the last episode.

Sep 26

Questions from BrainBugg

General, Listener Questions

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We answer questions submitted by BrainBugg on everything from Top Level Domains to Making money with Directories.

Sep 20

Blogging - how, why, what and where.

Blogging

 Standard Podcast [34:00m]: Play Now | Play in Popup | Download (2669)

Today we talked with Loren Baker of SearchEngineJournal.com about blogs. We cover why they’re good for your overall site, how they’re good for freshness in Google, some basic blog SEO tips, and where you should host your blog.

Sep 19

Site Search

General

 Standard Podcast [40:29m]: Play Now | Play in Popup | Download (1521)

For all sites, e-commerce sites especially, site search is very important. There are lots of options, and we cover a few. Brian also rants about the new Google Minis that appear to have some crawling issues.

Sep 16

A Garage Sale for your Website

General, Offline Marketing, Social Media

 Standard Podcast [29:59m]: Play Now | Play in Popup | Download (1853)

How do you drive extra traffic to your site for a special event, sale, or exciting new article? In the offline world, you’d have some sort of a sale flyer, radio ads, TV ads, or even hold a garage sale. Online, it’s a little different, but we’ve got some ideas.

* Since WMR hasn’t posted this one yet, I have it up without commercials. Please ignore the awkward silence in the middle.

Aug 30

SES Recap

Conferences

 Standard Podcast [37:04m]: Play Now | Play in Popup | Download (3252)

Miss out on SES? We’ll tell you about the parties and some highlights, then you can go read about it all over the industry blogs.

This one was encoded improperly, so you’ll need to download via the feed or the link. Sorry about that… I’ll talk to Eddie after they get moved into their new offices about the bitrate issue.

*** UPDATE ***

Encoding fixed. We’re hosting this file ourselves.

Aug 29

Technical difficulties - Please Stand By…

Announcements

Hey all just a quick note we just had a dedicated server go boom last night… So if your having problems listening to the show please stand by… Brian will post up as soon as this issue is resolved.

Thank you for your understanding,

David Brown

*** UPDATE ***

The media server is back up and running. All files should be available again. Now I get to figure out how to get all the other stuff working on that server again. Yay.

Brian

Aug 27

Are Paid Links Evil? If so, other linking strategies.

Conferences, Linking

 Standard Podcast [32:17m]: Play Now | Play in Popup | Download (2937)

After the heated debate at SES, we give our take of the paid links evil or not issue and talk about some solid link building techniques you can use for your site without fear of being penalized or banned.

Aug 22

Live from the SES Show Floor

Conferences, Linking, Listener Questions

 Standard Podcast [40:18m]: Play Now | Play in Popup | Download (2052)

We talked to a whole lot of people today at SES. Guests include Dave Davies, Curtis Dueck, Michael Gray, Mike McDonald and some guy named Matt.

NeO here adding some content to this post… We mentioned the YouTube video and the Michael Gray “Are Paid Links Evil?” power point… so here ya go!

Aug 16

Next Internet Millionaire

General, Resources

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Today we had the opportunity to talk with Joel Comm, author of The AdSense Code and the man behind The Next Internet Millionaire. We learn some of what the TV show is going to be about and what the format will be, as well as what viewers can expect to learn. Clearly, Joel Comm is breaking new ground as a pioneer in this new medium.

Aug 15

MassiveLinks and Image Search

Alternate Search, Social Media

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We are joined by Fabio Cuffaro of MassiveLinks.com to discuss his Evolution of the web directory. He also shares some information he is found with Google Image Search and the Safe Search features.

Aug 13

On-Page Optimization

Content, Meta Tags, Title Tags

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In this episode, Brian and David talk about on-page factors and how to align them for your keywords. On page optimization has other uses too, and those get mentioned as well.

Aug 09

SEO Factor Weighting with Todd Freisen

Content, General, Linking, Title Tags

 Standard Podcast: Play Now | Play in Popup | Download (1913)

In this episode we talk about the weighting of different factors with Todd Freisen. We get some general ideas of what’s important and what isn’t, then move on to some talk about the Google toolbar and an upcoming reality show.

Aug 08

SEO with Shoemoney part 2

Conferences, General, Monetization

 Standard Podcast: Play Now | Play in Popup | Download (1701)

Today, we get into SES and why you should attend and what we’re looking forward to, talk about Jeremy’s recent experiences in Minnesota and get some insight into PPC and quality score from Jeremy as well.

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