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Strategy | Web Directions

Podcasts, slides and other presentation materials

Scott Gledhill - Real world web standards

• In: Resources
• By: maxine
• March 10th, 2008

Catch this presentation live at Web Directions Government, Old Parliament House, Canberra, May 19 2008.

Those initial stages of converting your company to web standards are much like trying to score that first kiss with the princess. You seduce them with the business benefits of web-standards development, and the rest of the arguments we have all read, written, and preached to anyone who will listen. But getting corporate web standards in place is just a sign that the real relationship is about to begin. The honeymoon is over, and now it’s time to figure out what has gone wrong and why the prince and princess now seem to be constantly bickering—when they were meant to live happily ever after.

Scott draws on his experiences leading the development of eight large media web sites for News Digital Media to examine the ideals of web standards and how they translate within a large organisation. Learn how to make web standards work for you, when rules must be broken and how to deliver a final product that meets deadlines and still keeps project teams happy.

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• Tags
• strategy
• web standards

José Manuel Alonso - Improving Government through better use of the Web

• In: Resources
• By: maxine
• March 10th, 2008

Catch this presentation live at Web Directions Government, Old Parliament House, Canberra, May 19 2008.

It’s no secret that just as the web has revolutionised business, the media, and many other parts of our lives, it is also revolutionising how governments and citizens interact, and how government provide services.

But how to do it well is still something of a black art.

In this keynote presentation, the lead of the W3C’s eGovernment initiative, José Manuel Alonso, looks at the opportunities the web provides governments, the challenges, old and new, the web poses, and the role of the W3C in helping to develop underlying, interoperable technologies with which to build these services.

José’s presentation will cover best practices and methodologies for providing eGovernment services, and look at case studies of how governments and communities are connecting via the web around the world.

See the slides and hear the podcast »

• Tags
• government
• strategy

Jenny Telford - Opening up government data

• In: Resources
• By: maxine
• March 10th, 2008

Catch this presentation live at Web Directions Government, Old Parliament House, Canberra, May 19 2008.

Mapping and other mashups have taken the web world by storm - driving innovation in business and government alike. While much of the focus has been on the actual mashup applications, without the data to mashup, we have no mashups. Government, from local to Federal level, collect and manage a significant amount of data, across a very broad range of areas. But giving access to this data to web application developers has technical, policy and legal challenges. In this presentation, Jenny Telford of the ABS looks at these issues from their experience of opening up data from the Australian Census.

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• Tags
• data
• government
• mashups
• strategy
• web apps

Jason Ryan - Govt 2.0: the public management challenge

• In: Resources
• By: maxine
• March 10th, 2008

Catch this special Breakfast Executive Briefing live at Web Directions Government, Old Parliament House, Canberra, May 19 2008.

Technology changes present complex challenges and rich opportunities for senior public sector managers. Finding the balance between innovation and risk management is not easy in an environment where successful engagement depends upon relinquishing control. Using examples from New Zealand’s experience, Jason will share lessons and observations about the inevitable growing pains of public sector agencies as they evolve towards Govt 2.0.

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• Tags
• government
• innovation
• strategy

Jackie Moyes - Converting research findings into business speak

• In: Resources
• By: maxine
• March 10th, 2008

Catch this presentation live at Web Directions User Experience, Melbourne Town Hall, May 16 2008.

Getting your company to adopt a user-centred design approach can be an uphill struggle. The first stage typically is to get them to agree to incorporate usability testing in to the development process, at a stage early enough to actually implement any design recommendations. The second stage is to convince them to do more ethnographic style research to understand the larger context of the task that the site is trying to support. The biggest challenge comes last – how to help the business owners make the mental leap between the in-depth findings from the research and the implications and opportunities it presents to your core business strategy and product roadmap.

This is the challenge that the User Experience team at News Digital Media have been addressing. In this presentation, Jackie will discuss this issue in more depth and present examples of ‘design tools’ the team have been experimenting with to try and bridge this gap and help the business develop more user-centric strategies.

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• Tags
• ethnography
• strategy
• testing
• usability
• user experience
• user research

Rob Manson and Alex Young - E is for everywhere

• In: Resources
• By: maxine
• September 29th, 2007

A presentation given at Web Directions South, Sydney Australia, September 28 2007.

In 1998 the American Dialect Society voted “e-” (as in electronic) as the “word of the year”. This signified how important the internet had become in our world. Almost 10 years later we’re undergoing an even larger change. Only this time the “e-” prefix stands for “everywhere”. Mobile content, services and commerce are changing the way we communicate, work and do business. And these changes are building upon the already massive revolutions brought about by the internet - only faster and made more pervasive. This presentation will look at the strategic issues facing managers and developers as they strive to adapt to this literally “moving” target.

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• Tags
• mobile
• strategy
• wds07

Stephen Cox - Building ethnography into the design process

• In: Resources
• By: maxine
• September 29th, 2007

A presentation given at Web Directions South, Sydney Australia, September 28 2007.

Working in usability and user experience can give you some great insights into the product design process. Yet few organisations know how to take advantage of this information silo. As a user experience expert do you sometimes wish you could have more input into product ideas handed down from above? Ever wanted to have the ear of business strategists? Even be best friends with marketers and sales people? Stephen Cox explores some of the exciting things that can happen when the disciplines of usability and user experience are allowed to seep out into the realms of strategic and tactical design innovation. He approaches the field of ethnographic design research in practical terms illustrating how News Digital Media has come to embrace the idea of extensive customer research, and the benefits that this has brought to different levels of the organisation.

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• Tags
• design
• ethnography
• innovation
• strategy
• usability
• user experience
• wds07

Scott Berkun - The myths of innovation

• In: Resources
• By: maxine
• September 29th, 2007

A presentation given at Web Directions South, Sydney Australia, September 28 2007.

Much of what we know about innovation is wrong. That’s the bet this entertaining keynote takes as it romps through the history of innovation, dispelling the mythologies we’ve constructed about how we got here. This talk, loosely based on Scott Berkun’s recent O’Reilly book (May 2007), will help you to recognize the myths, understand their popularity (even if you don’t believe in them), and how to use the truth of innovations past to help you in your work today.

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• Tags
• design
• innovation
• strategy
• wds07

Laurel Papworth - Social networks and mobiles

• In: Resources
• By: maxine
• September 29th, 2007

A presentation given at Web Directions South, Sydney Australia, September 28 2007.

It’s not just about email and Twitter: industry analysts agree, virtually every online social network application will develop a mobile feature in the next year or two. From Flickr pre-installed on Nokia phones to an up-to-date map of your buddies locations, mobile devices are ready to come pre-loaded with new friends for you to play with. Before you tune out to listen to music tagged and delivered to your mobile by your social network, or press SEND on a stinging critique of the Web Directions dining hall food to restaurant review mobile sites, why not attend an informative yet fun session about the latest and greatest in GPS and location based services connecting online communities on your mobile? For those who want to focus on the business model not the technology.

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• Tags
• mobile
• social networks
• strategy
• wds07

John Allsopp - Trends and predictions in web technology

• In: Resources
• By: maxine
• September 29th, 2007

A presentation given at Web Directions South, Sydney Australia, September 27 2007.

Web designers and developers are a very practical bunch, often too busy with today’s challenges and workloads to find time to keep up with developments over the horizon. In this session John Allsopp looks at what trends that are important for web designers and developers and innovators generally - what future versions of browsers have in store, what devices people will be using to access the web, and more. A perfect complement to Bert Bos’s focus on coming web standard technologies.

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• Tags
• mobile
• strategy
• wds07

Dave Greiner and Ben Richardson - The story of Campaign Monitor

• In: Resources
• By: Guy Leech
• September 30th, 2006

A presentation given at Web Directions South, Sydney Australia, September 28 2006.

Campaign Monitor is a great home grown web app success story. Dave and Ben will share their experiences of taking an idea they believed in, working like mad to implement it, and getting it to market. Along the way you’ll hear about how the idea was born, deciding what to build, pricing, building the product, getting the word out, handling support from Sydney, and all those things you’ll never know till you try.

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• Tags
• career
• project management
• strategy
• wds06
• web apps

Cheryl Lead and Ben Buchanan - Moving your organisation to web standards

• In: Resources
• By: Guy Leech
• September 30th, 2006

A presentation given at Web Directions South, Sydney Australia, September 29 2006.

This was one of our most loved sessions last year, so much so that we decided to do it again this year, with some new faces, some new experiences. With speakers from both government/education as well as the private sector, get advice from those who’ve already been there on dealing with recalcitrant management, teams members and agencies, building by stealth and making incremental change.

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• Tags
• agile methodology
• government
• project management
• strategy
• wds06
• web standards